Posted on :
28 Nov, 2016
28 Nov, 2016
Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non personal message to promote or sell a product, service or idea. Sponsors of advertising are often businesses who wish to promote their products or services.
An Advertising Agency is currently recruiting for the following position below
Job Description
Job Title: Media Planner
Key Responsibilities
• Working with the client and the account team to understand the client’s business objectives and advertising strategy
• Media Analysis, monitoring and Evaluation
• Making decisions on the best form of media for specific clients and campaigns
• Maintaining contacts with media owners, ensuring statistics, circulation and viewing figures are up to date
• Liaising with the creative team and clients about the most effective media combination
• Considering appropriate timings of media activities, based upon usage patterns and seasonal factors
• Presenting media proposals, including timings and cost breakdowns, helping client to reach a final decision about their future advertising strategy
• Obtaining the best advertising rates that fit with the agreed media strategy
• Adjusting media schedules in response to the latest audience figures
• Managing budgets and maintaining advertising spend records
• Monitoring and updating clients on the effectiveness of campaigns
Qualification Required & Experience
• Qualified applicant must be a first degree holder with 3 years or more years working experience in the advertising industry
Qualities
Advertising Media Planners/Buyers Should be:
• Aware of media trends and have a flair for business and commerce
• Resourceful and creative, recognizing good opportunities
• Excellent negotiation and interpersonal skills
• Analytical and comfortable interpreting data into meaningful research
• Computer literate
• Able to work under pressure and meet deadlines
Location: Accra
How to Apply
How To Apply For The Job Please send your CV and cover letter with recent passport size photo to: [email protected]
Closing Date: 30 November, 2016