Central University College Recruitment 2016

The Central University was founded by the International Central Gospel Church (ICGC) in Accra, Ghana. It started off as a pastoral training institute in 1988. It was then known as the Central Bible College by June 1991. It later became the Central Christian College in 1993 and eventually became the Central University College in 1997. Among the stated aims of the university is to provide an “integrated and biblically-based tertiary education with particular reference to the needs of the African continent”.^[1] It is currently the biggest private university in Ghana.

Job Description

Job Title: Marketing/Fundraising Officer

Key Responsibilities

• Build network of internal and external support; systems and agencies to raise funds to support the University’s growth priorities
• Continuously develop proposals and alternative financing~ options to raise on-shore and offshore funds for the University
• Design programme activities and events to raise funds for the University
• Design, prepare and re-examine promotion materials to solicit external support and funding
• Conduct systematic market intelligence and undertake market research, report findings to management and assist in the preparation of marketing budget
• Take a Lea.d role in developing and implementing the University’s marketing and student recruitment strategy to support the University’s overall strategic objectives with emphasis on developing the use of web e-marketing and new media aligned with the University’s marketing and web strategies
• Assist in the development of a marketing plan and implementation of marketing strategies of the University
• Develop a network of relevant marketing contacts within and outside the university and use this network intelligence to inform the revision and development of new portfolios of programme
• Manage the development and market analysis/testing of promotional materials for publication via print, web, new media by liaising with management, departments, faculties and relevant colleagues in the University
• Co-ordinate the University’s annual entries for the University undergraduate and postgraduate prospectuses

Required Skills or Experience

Applicants must possess: 

• Relevant Masters Degree (MBA or MPHIL in Marketing)
• A recognised professional marketing qualification (CIM – UK or Ghana).
• A minimum of five years post qualification experience in a reputable institution
• Experience of fund raising, social marketing, donor cultivation. etc. would be a distinct advantage

Skills/Competencies 

• Excellent written and oral communication skills
• Leadership abilities
• Strategic thinking: Experience in developing marketing strategies
• Decisive: Capable of delivering quick solutions to the marketing challenges
• Strong selling, project management, training and facilitation skills
• Excellent analytical market research skills
• Sound expertise in the development of marketing products and processes
• Excellent presentation/facilitation skills
• Effective listener

How To Apply

• Interested persons with the requisite qualification(s) and related work experience should submit completed application forms
• Application forms (can be obtained either by downloading from www.central.edu.gh or from the Office of the Director, Human Resource Directorate, Miotso Campus or Call 0303 951478/ 0303 935687 or 0289 546164 for further enquires)
• Application letter
• A 2-page statement indicating how one intend to use the period in office to address relevant issues pertaining to the function:

THE DIRECTOR (HRM)
CENTRAL UNIVERSITY COLLEGE
P. O. BOX 2305
TEMA