Recruitment At Beige Group 2017

BEIGE Capital Savings and Loans Ltd (BCSL) is licensed by The Bank of Ghana and is the leading Savings and Loans company in Ghana.

Since inception in 2008, we have developed structures and strong pillars which have ensured the consistent growth of our business, thus placing us among the top tier brands within our category of financial institutions in Ghana.

Our passion for building a strong, profitable and respectable brand in Ghana drove us to rapidly expand our branch network, from one (1) in 2008 and within eight years of operation, to seventy (70) branches within eight (8) out of the ten (10) regions of Ghana. During this period, the initial start-up equity of GH₵1m (USD 0.5m) has also been increased to over GH₵140m (USD 32m) as at December 2016. BEIGE Capital currently has a total asset base in excess of GH₵1.12bn (USD 255m) and has posted an average Return on Equity of 10% since 2012.

Job Description

Job Title: Assistant Team Lead: Brands, Marketing & Communication

Domicile Office: The BEIGE Group, East Legon

Report to: Team Lead, Brands.

Key Responsibilities
In consultation with the Team Lead for the Department, the successful applicant will:

• Lead in Brand Development and Monitoring: Developing and implementing a plan that achieves company’s target of attaining a very high-value Brand Equity. This includes, but not limited to, advertising, programs/promotions and research. He/She will work in collaboration with agencies/vendors and internally with the Service and Business Development Departments, to drive superior market results.
• Demonstrate creativity in both internal and external communication.
• Develop a very reliable database of all Branding Activities to enable the company readily provide information that management requires for strategic planning.

Brand Visibility – Always create top-of-the-mind awareness for our Brands, using varied media.

Content Management 

• Information Gathering, Review, Editing and Final Publication
• Blogging, Web Content, Internal & External Publications
• Competition and Media Monitoring

Routine tasks comprise:

• Development of Communication Campaigns
• Meeting with clients and various departments
• Carrying out competitive analysis of competing brands and making recommendations.
• Writing and presenting reports to clients and senior management
• Overseeing a team of junior staff
• Organizing events, photo shoots, and other advertising productions

Required Skills or Experience

• At least a bachelor’s degree in Communication Studies
• 3+years’ experience in the Communications Industry
• Worked with a recognized PR firm for at least 3years
• Knowledge of the financial industry would be an added advantage

How to Apply

Kindly send your CV and Applications to [email protected]

Only shortlisted Candidates will be contacted.