Summary: Overall responsibilities are social media community management as well as supporting with creating content for and managing client social media pages and digital campaigns.
Job Description
Job Title: Social Media Community Management
- Utilize a variety of software to schedule and monitor text, visual, and/or audio content on client social media pages
- Leverage client FAQs to respond to inquiries or liaise with the client CS team to respond
- Interact with social media audiences to increase organic engagement
- Monitor and report on feedback, online reviews, and sentiment analysis
- Organize and participate in events to build community and boost brand awareness
Content Creation
- Develop written content for client social media on Facebook, Twitter, Linkedin, Instagram, etc.
- Understand the nuances of each social media platform and what works on each, based on the use case and best practices
- Manage ephemeral content like stories and lives on client social media pages in real-time
- Be up to date on current affairs, news, trends and pop culture, which feed content creation