Marketing is a widely used term to describe the communication between a company and the consumer audience that aims to increase the value of the company or its merchandise or, at its simplest, raises the profile of the company and its products in the public mind. The purpose of marketing is to induce behavioral change in the receptive audience.The American Marketing Association most recently defined marketing as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.<\/p>\n
The techniques used in marketing include choosing target markets through market analysis and market segmentation, as well as understanding methods of influence on the consumer behavior.<\/p>\n
Job Description<\/strong><\/p>\n Job Title:\u00a0Marketing Officers<\/strong><\/p>\n Duty:<\/strong><\/p>\n \u2022\u00a0\u00a0 Analyze market trends and advise new market areas to be exploited Qualification Required & Experience<\/strong><\/p>\n \u2022\u00a0\u00a0 Bachelor Degree in Marketing\/Psychology and English or equivalent Location:<\/strong> Accra<\/p>\n How To Apply For The Job<\/strong><\/p>\n Interested applicants should forward their applications to:<\/p>\n emefa.ktt@gmail.com<\/strong><\/p>\n Closing Date:<\/strong> 15 September, 2016<\/p>\n","protected":false},"excerpt":{"rendered":" Marketing is a widely used term to describe the communication between a company and the consumer audience that aims to increase the value of the company or its merchandise or,…..<\/p>\n","protected":false},"author":6721,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[27],"tags":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2nO32-4c7","_links":{"self":[{"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/posts\/16127"}],"collection":[{"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/users\/6721"}],"replies":[{"embeddable":true,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/comments?post=16127"}],"version-history":[{"count":0,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/posts\/16127\/revisions"}],"wp:attachment":[{"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/media?parent=16127"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/categories?post=16127"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/tags?post=16127"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\u2022\u00a0\u00a0 Create and develop new innovative ways to communicate the company’s services to new and existing customers
\n\u2022\u00a0\u00a0 Contribute to the annual sales and marketing plan.
\n\u2022\u00a0\u00a0 Plan and manage marketing events and evaluate their success
\n\u2022\u00a0\u00a0 Evaluate the effectiveness of all marketing activity<\/p>\n
\n\u2022\u00a0\u00a0 Work experience: 3 – 5 years marketing or business development manager experience
\n\u2022\u00a0\u00a0 Experience in business development role
\n\u2022\u00a0\u00a0 Excellent persuasive skills
\n\u2022\u00a0\u00a0 Good oral and written communication
\n\u2022\u00a0\u00a0 Must know how to drive<\/p>\n