{"id":45129,"date":"2020-02-19T08:48:29","date_gmt":"2020-02-19T08:48:29","guid":{"rendered":"https:\/\/joblistghana.com\/?p=45129"},"modified":"2020-02-19T08:48:29","modified_gmt":"2020-02-19T08:48:29","slug":"farmerline-ghana-jobs-2020","status":"publish","type":"post","link":"https:\/\/joblistghana.com\/farmerline-ghana-jobs-2020.html","title":{"rendered":"Farmerline Ghana Jobs 2020"},"content":{"rendered":"<p>We are looking for a data-driven inbound marketer to create content and attract site traffic, converting that traffic into new leads for the business, and nurturing those leads.<\/p>\n<p><strong>Job Description<\/strong><\/p>\n<p><strong>Job Title:\u00a0Inbound &amp; Content Marketer<\/strong><\/p>\n<p><strong>Responsibilities<\/strong><\/p>\n<ul>\n<li>Create contents &amp; resources each month to drive leads, subscribers &amp; awareness (ex. ebooks, whitepapers, infographics, articles, podcasts).<\/li>\n<li>Grow new leads by converting site traffic through calls-to-action, landing pages, and lead generation content<\/li>\n<li>Optimize our marketing automation and lead nurturing processes through social media management, email email marketing<\/li>\n<li>Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.<\/li>\n<li>Prepare creative briefs for videographers\/photographers and graphic designers to develop into contents for digital platforms<\/li>\n<\/ul>\n<p><strong>Skills &amp; Requirements<\/strong><\/p>\n<ul>\n<li>A coachable person<\/li>\n<li>Excellent writer and communicator. French language skills would be an asset.<\/li>\n<li>Past experience building audiences either online or offline<\/li>\n<li>Some past experience in marketing preferred.<\/li>\n<li>Creative thinker, with an ability to use data to inform all decisions.<\/li>\n<li>Proficiency in marketing automation, blogging &amp; email marketing in order to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers.<\/li>\n<li>Conversant with digital marketing platforms (LinkedIn, Mailchimp, Google Analytics)<\/li>\n<\/ul>\n<p><strong>Qualification<\/strong><\/p>\n<ul>\n<li>BA\/BS degree in marketing, communication or related degree<\/li>\n<li>A minimum of 3 years work experience<\/li>\n<\/ul>\n<p><strong>Benefits &amp; Compensation<\/strong><\/p>\n<ul>\n<li>Competitive Salary<\/li>\n<li>Local Health Insurance<\/li>\n<li>Free Office Lunch<\/li>\n<li>Professional development opportunities<\/li>\n<li>A leadership team and colleagues investing in your personal and professional growth<\/li>\n<li>Dynamic, young culture with great opportunities for learning, leadership, and FUN<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>We are looking for a data-driven inbound marketer to create content and attract site traffic, converting that traffic into new leads for the business, and nurturing those leads. Job Description&#8230;..<\/p>\n","protected":false},"author":6721,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[226],"tags":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p2nO32-bJT","_links":{"self":[{"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/posts\/45129"}],"collection":[{"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/users\/6721"}],"replies":[{"embeddable":true,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/comments?post=45129"}],"version-history":[{"count":0,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/posts\/45129\/revisions"}],"wp:attachment":[{"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/media?parent=45129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/categories?post=45129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/joblistghana.com\/wp-json\/wp\/v2\/tags?post=45129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}